Woman working on email marketing on a laption

Why You Need to Invest in An Email Marketing Tool

Sylvia Inks
CRM, customer service, email, marketing, sales
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If you want to increase your sales, you need an email marketing tool that works hard, so you don’t have to. Modern email marketing software goes way beyond just being able to schedule an email blast. Personally, I consider email marketing to be one of the most invaluable means of communication in my own business.…
Man analyzing accounting software and debating between freshbooks vs quickbooks.

FreshBooks Vs QuickBooks – Which is Best for Your Small Business?

Sylvia Inks
accounting, bookkeeping, customer service
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As a small business owner, you likely know that you need to keep track of your income and expenses. If you’re like most, you may have even narrowed your accounting software down to two great choices: QuickBooks and FreshBooks. However, when you compare FreshBooks vs. QuickBooks, it can be hard to know which is the…
Woman learning how to use Zoom conference call app.

Free Conference Call Apps for Client Calls

Sylvia Inks
client calls, customer service, small business
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These are the best free conference call apps to use for conversations with your clients. Each of these systems are easy to use and increase your professionalism during meetings. Business owners: just because you work remotely, doesn’t mean you don’t have any more meetings or you have to miss out on seeing the facial expressions…

How to Invoice Clients – Top 10 Must-Haves

Sylvia Inks
accounts receivable, customer service, FreshBooks, invoice, invoicing tool, payment, receipt
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When running your own business, getting paid for delivered products and services is key to your business survival. In order to get paid, you should have a way to invoice clients and send receipts – both for their records, as well as your own for taxes. While many entrepreneurs, independent contractors, and freelancers want to…

Customer Service Tips – 5 Secrets to Keeping Your Customers

Sylvia Inks
customer service, marketing, small business
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The best way to retain customers is to provide excellent customer service. Follow these customer service tips and watch your business grow! We have all had bad customer service – those times just stick out in your mind and it’s hard to shake them. If you own a small business, I’m sure you want to…

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